The Importance Of Cultural Alignment For Multinational Companies

Defining cultural alignment for multinational companiesQuestion:Discuss about the Positive And Negative Relationships Between The Success Of Multinational Companies And An Alignment To The Culture Of The Host Country.A company that operates in several nations but is managed from the home country is known as a multi-national company. As stated by Kostova et al. (2016), these companies derive at least a quarter of their revenue from its business o…