Analyzing Customer Analytics For JB Hi Fi

MethodologyDiscuss about the Customer Analytics.
JB Hi Fi is the leading retail store that deals in supplying electronic equipments to its customers all across Australia (jbhifi.com.au 2016). The CMO of the company has commissioned an analytical study related to its marketing department such that to examine the performance of the same in the market. The study would also be helping the company to identify the opportunities associated …