Now that Cherie has approved the iShirt campaign goals the next phase is to create

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Now that Cherie has approved the iShirt campaign goals the next phase is to create

Now that Cherie has approved the iShirt campaign goals, the next phase is to create an influencer strategy. Keeping in mind that the iShirt is Apple’s first venture into the fashion industry, upper management has agreed to allocate a budget for influencer marketing. This is a great opportunity to increase buzz and awareness for this launch and capitalize on user-generated content (UGC) to repurpose in Apple’s marketing efforts. Instructions: In Phase Three of the social media marketing plan (SMMP), you will propose three influencers that work best with Apple’s iShirt campaign. This report should cover the following: ¢ Which three influencers should Apple choose to collaborate with? Consider the brand fit, which includes the influencer’s voice, style, and content focus/aesthetic. Their social media engagement may also play a role in this decision. ¢ What should Apple’s goals be for these partnerships? ¢ Explain why you chose these influencers to represent Apple Think about the influencer category they fall under and the benefits of collaborating specifically with them. ¢ The deliverables for each influencer collaboration What is the scope of the collaboration? Key elements include: o The content types. o The number of posts the influencer will create. o The social channels where the content will be published. o Timeline in relation to the iShirt product launch. There are multiple ways to find influencers for brand collaborations, including influencer discovery websites and directly searching individual social platforms. In this case, we recommend searching for appropriate hashtags and keywords through Instagram or YouTube. Please refer to Chapter 10 in the textbook and the video included. ¢ How to find influencers: https://www.youtube.com/watch?v=DKr2t9NkRDA ***** This Phase 3 submission will become part of your final project ***** Here are the requirements for the Phase 3 part of your final plan: ¢ Using the Phase Three Worksheet provided in the assignment, create a one-two page paper describing the Phase 3 part of your final plan (plus separate Reference page). ¢ Include at least 2 separate credible resources to back up the details of your plan. ¢ This is a business course so spelling, grammar & professional business writing format count. ¢ Refer to the final Social Media Marketing Plan for assignment details and grading rubric

Module 12 Discussion Based on the article how does this effect the computer industry and

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Module 12 Discussion Based on the article how does this effect the computer industry and

Module 12 Discussion Based on the article, how does this effect the computer industry and TV industry? Smartphones Now Account for 70% of US Digital Media Time (Links to an external site.)  250 words

Master Level Assignment NEEDS TO BE ACADEMICAL Select any company in the luxury services field

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Master Level Assignment NEEDS TO BE ACADEMICAL Select any company in the luxury services field

Master Level Assignment NEEDS TO BE ACADEMICAL Select any company in the luxury services field, and analyse its services marketing strategy in terms of:  Promises made, how, to which segment (s), and why this/these segment(s).   How do you think the promises are kept (you can refer to the concept of the Service Marketing Triangle for this).   Summarize the seven P approach this company is using: product (offering); price; place; promotion; people; and processes.   How would you rate this company’s service marketing strategy: bad, good, or fabulous, and why.   Please do not forget to provide a brief description of the company and the sector in which it operates. You may/should do some research on the company to assist you in coming up with responses to the four questions above.  Length: minimum one half page, maximum one page, for each of the questions. It should be a word/PDF document, 12 font size.

List 3 important changes in the modern family structure For each find an example of

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List 3 important changes in the modern family structure For each find an example of

List 3 important changes in the modern family structure. For each, find an example of a company/brand that seems to be conscious and aware of this change in its product communication, retailing innovations, or other aspects of the marketing mix.  Provide links or pictures of these ads.

In this assignment you will analyze a case in your Case Study booklet from McGraw-Hill

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In this assignment you will analyze a case in your Case Study booklet from McGraw-Hill

In this assignment, you will analyze a case in your Case Study booklet from McGraw-Hill. The 8-page case is: Customer Experience as Segmentation Basis: The ˜Luxury’ in Question.  Also, read the article Welcome to the Experience Economy. Harvard Business Review, July-August 1998. B. Joseph Pine II and James H. Gilmore. Once you have read the case and the article, you will answer all the questions at the end of the case (I-VI).    Your answers should reflect depth of understanding and should have citations from the readings.  All citations should reflect APA format. The document should be submitted with a cover page and reference page. The case reviews traditional segmentation elements such as demographics, psychographics and geographics.  It also ties in with customer relationship marketing management. It introduces the idea of using the customer experience as a method of segmentation and makes a comparison of this new methodology to traditional methods. Your case report should not exceed 1,500 words. CaseStudyFileWebb.pdf

In this section of the marketing and communication plan you will develop specific marketing strategies

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In this section of the marketing and communication plan you will develop specific marketing strategies

In this section of the marketing and communication plan, you will develop specific marketing strategies to support the service you are proposing for Bellevue Hospital. In addition, you will explain the communication strategies you will use to involve the internal and external stakeholders of the healthcare organization that will be impacted by the proposed service. Note that the stakeholders are unique from your target market. These stakeholders are the individuals who will either partner with you to employ the plan or be impacted by the implementation of the plan.Marketing510m3rubric.pdfSituationalAnalysis2.docxCompMilestone1.docxComp6.docx512B3826-18CF-4F5D-A758-4F6FE08DF78E.pngDD82F348-6508-41C2-B468-C6E6F62DAF0B.png22587C58-6672-42B2-8000-33F18DCA80BC.png

Imagine you work for a U.S.-based organization that sells household appliances and is considering opening

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Imagine you work for a U.S.-based organization that sells household appliances and is considering opening

Imagine you work for a U.S.-based organization that sells household appliances and is considering opening stores internationally, starting with Brazil. You have been tasked with providing your recommendations in preparation for the expansion into Brazil. In 250-350 words, address the following: Discuss how you would modify the personal selling approach based upon the Brazilian target market. Provide an example of the specific changes you would make and justify the changes. Identify ethical and regulatory issues that should be considered when marketing in Brazil. Identify cultural and social considerations you should take into account as part of your marketing planning efforts. Explain how these factors make the marketing presented to the Brazilian audience different from what is presented to U.S. consumers.

I need Research Proposal For PhD Hospitality Administration Topic: Tourism’s contribution to promote socioeconomic

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I need Research Proposal For PhD Hospitality Administration Topic: Tourism’s contribution to promote socioeconomic

I need Research Proposal For Ph.D. Hospitality Administration Topic: Tourism’s contribution to promote socioeconomic growth and development. Saudi Government 2030 vision Background:5 to 10 lines – Problem Statement: 3 to 5 lines – Objectives: 2 to 3 lines – Methodology:3 to 6 lines  – Hypothesis: 3 to 5 lines  – Results:3 to 5 lines Idea.docx

I need help writing a 2 page single spaced 12 font book summary on the

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I need help writing a 2 page single spaced 12 font book summary on the

I need help writing a 2 page single spaced (12 font) book summary on the key highlights. Also, the five major take-aways and how can I plan to use them to develop yourself and your career. – INSTRUCTIONS IN THE UPLOADED DOC. – all the material needed is provided. Bookreport2Instructions.docx

I attached one document read it carefully and write a summary of the case and

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I attached one document read it carefully and write a summary of the case and

I attached one document, read it carefully and write a summary of the case and also answer question 1&2&3&4 on page 10. Write a minimum of 5 pages and use APA 7 Format. List all references.d79d137a-9b56-413f-a545-36575d84f69f.pdf