Major Project 1 – Entrepreneurial Application

The essay instructions are listed below for the essay. The main reference is the bible. If you have any quesitons please et me know.

Context: Our world is experiencing a flood of remarkable, life-altering technologies that are currently on the edge of introduction into the world’s marketplace! Because of their “newness,” these types of technologies are sometimes described as existing on the “bleeding edge,” not just the “leading edge.” During your MBA 621 course, you have been continually scanning periodicals, newspapers, websites, databases, and online and traditional video and audio sources, to identify these forthcoming technologies.

Major Project – Executive Briefs

Students will write ten (10) executive briefs (in one Microsoft Word document) reviewing the technology ideas posted by their classmates in the Dialogue Forums for Period 1 and Period 2.

An executive brief is a concise document designed to provide high-level information to senior executives, managers, or stakeholders. It is a clear and concise document that summarizes an issue and provides recipients with an overview of important issues or events. 

It’s important to keep an executive brief concise, focused, and tailored to the needs of the audience. Executives often have limited time, so the brief should be easy to digest while still providing the necessary information for informed decision-making.

Your executive brief paper reviewing your classmate’s technology ideas shall be no longer than two (2) pages per technology reviewed (20 pages total), inclusive of text and citations. A comprehensive yet concise executive brief should require at least two hours of student preparation.

Executive Brief Format

Each technology review will use the content headings listed below and will be completed in this format for each two-page executive brief.

• Title
• Technology Description
• Commercial Uses – The executive briefs should consider at least five (5) separate creative commercial uses for the forthcoming technology.
• Benefits & Hazards – The executive brief should include a critical analysis of the technology’s benefits and hazards to prospective users and/or customers.
• Diffusion & Adoption – What are the possible differences in dissemination and adoption of the specific technology in various areas of the world?
• Financial Implications – Develop an in-depth discussion of the financial implications for businesses using the technology.
• Outcomes – What are the probable effects (positive and negative) on the related technologies and the marketplace?
• Ethical Considerations – List the ethical dilemmas posed by the new technology.
• Development Decisions – What criteria should be used to decide whether the technology should be developed.
• Timeline – Identify the anticipated timeline for its proposed introduction.
• Recommendations – Your recommendation(s) regarding the value of developing and launching the technology.
• Citations & References

Evaluation Method: See SBL Grading Rubric. Each posting of a technology idea will be worth five (5) points, and each executive brief for the technology idea of a classmate will be worth five (5) points.