Understanding BBB’s Role In Promoting Trust In The Marketplace.

An Overview of Better Business Bureau (BBB)Question :(1) Which is the Better Business Bureau’s most important stakeholder, business or consumers ?(2) Do you believe the BBB can be truly impartial given its financial dependence on business ?(3) What actions would you take to ensure that an ethical misconduct disaster such as the pay-for-play scheme does not happen again ?Better Business Bureau (BBB) is a non – profit organization, establish…

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